Recently Camelia Crinoline in her blog post “Don’t put your labels on me” documented a few of her vintage NZ clothing labels, inspired by Georgia’s initial post on the same topic. I really enjoyed these posts – some labels I’ve never heard of, some I vaguely remember, and some of them I’ve even worked for! I have a few more to share so had to follow suit.
I thought I’d show this one first, as it is Made in Christchurch where Camelia Crinoline actually lives! It is made by McPhail & Fisher:
It is an awesome green suede 60’s coat, one of the favourite things in my wardrobe! For years I wanted to switch the mustard lining to black, and now I’m glad I never did.
Contessa was a fairly popular brand from memory. WX is a ‘women’s extra’ size, and the tiny label on the side reads ‘wool mohair’:
This one is a David Marcus original by “May Belle” – they sure loved the gold lurex thread on their labels back then:
I had never heard of Southwell until my first job – the designer used to work there and talked about it often! She gave me one of their designs that she had kept, it was a long charcoal wool ponte dress with colourful folk embroidery on the bodice and matching velvet ribbon around the hem. She said I could do what I liked with it but when I turned up to work the next day with it chopped off as a mini, I could tell she was a little disappointed!
I found this dress in an opshop recently for $5, and bought it for nostalgia’s sake. The more I think about it, I think it could be from the same collection as the chopped-up-charcoal dress, as the colours are exactly the same, and no-one runs the same colours year after year! The embroidery and velvet ribbon was red, yellow and green just like those you can see on that glimpse of charcoal skirt in the corner, and the fabric was the same wool ponte di roma.
In this photo you can see the machinist’s initials (BW) on the reverse of both labels – if there was any dodgy sewing detected the quality controller knew where to turn!
This is probably from the 80’s when anything with French on it was deemed super-classy, even if it was Made-on-the-other-side-of-the-world in New Zealand.
And then I have this Colin Cole treasure, of which there is a background story deemed worthy of a blog post in itself:
Take some snaps and post them too – lot’s of us would love to see!